Election Computer

Victoria votes in 18 days

Victorian parties, MPs, candidates, unions and interest groups have spent $156K–$365K on Facebook and Instagram ads in the last 30 days. Polls close at 6pm on Saturday 28 November.

Spend by side

Pick a side to see who on it is spending and what they're running.

  1. Liberal4 advertisers, 151 ads
    $40.7K–$57.4K
  2. Greens2 advertisers, 74 ads
    $34.5K–$48.3K
  3. Minor parties5 advertisers, 395 ads
    $31.9K–$72.9K
  4. Labor13 advertisers, 314 ads
    $17.6K–$49.3K
  5. Independents6 advertisers, 86 ads
    $15.7K–$26.3K
  6. Interest groups4 advertisers, 615 ads
    $5.6K–$67.5K
  7. Unions1 advertiser, 306 ads
    $5.3K–$37.1K
  8. Nationals1 advertiser, 13 ads
    $4.5K–$6.2K

At leastUp to (Meta only publishes ranges)

Who's spending

  1. Liberal VictoriaParty, Liberal
    $37K–$50.6K124 ads
  2. Animal Justice Party AJP VictoriaParty, Minor parties
    $28.9K–$68K376 ads
  3. Victorian GreensParty, Greens
    $23.6K–$34.1K65 ads
  4. Shima4HawthornCandidate, Independents
    $11.9K–$17.8K39 ads
  5. Ellen Sandell MPParty leader, Greens
    $10.9K–$14.2K9 ads
  6. Victorian Trades Hall CouncilUnion, Unions
    $5.3K–$37.1K306 ads
  7. Victorian LaborParty, Labor
    $5.1K–$25.7K206 ads
  8. The Nationals for Regional VictoriaParty, Nationals
    $4.5K–$6.2K13 ads
  9. Julie Buxton - Labor for BayswaterCandidate, Labor
    $4.4K–$5.5K11 ads
  10. Jess Wilson MPParty leader, Liberal
    $3.7K–$6.4K23 ads
  11. Sophie TorneyCandidate, Independents
    $3.5K–$5.8K23 ads
  12. Victorian SocialistsParty, Minor parties
    $2.9K–$4.4K15 ads
  13. Rachel Halse - Labor for RingwoodCandidate, Labor
    $2.8K–$4K8 ads
  14. Victorians for NatureInterest group, Interest groups
    $2.8K–$3.6K4 ads
  15. Working Families VictoriaInterest group, Interest groups
    $2.6K–$15.6K130 ads

The biggest ads

Started in the last 30 days, ranked by spend.

Every Victorian ad