Election Computer

Victoria votes in 18 days

Victorian parties, MPs, candidates, unions and interest groups have spent $156K–$365K on Facebook and Instagram ads in the last 30 days. Polls close at 6pm on Saturday 28 November.

Spend by side

Pick a side to see who on it is spending and what they're running.

  1. Liberal4 advertisers, 151 ads
    $40.7K–$57.4K
  2. Greens2 advertisers, 74 ads
    $34.5K–$48.3K
  3. Minor parties5 advertisers, 395 ads
    $31.9K–$72.9K
  4. Labor13 advertisers, 314 ads
    $17.6K–$49.3K
  5. Independents6 advertisers, 86 ads
    $15.7K–$26.3K
  6. Interest groups4 advertisers, 615 ads
    $5.6K–$67.5K
  7. Unions1 advertiser, 306 ads
    $5.3K–$37.1K
  8. Nationals1 advertiser, 13 ads
    $4.5K–$6.2K

At leastUp to (Meta only publishes ranges)

Labor: who's spending

Show every side
  1. Victorian LaborParty, Labor
    $5.1K–$25.7K206 ads
  2. $4.4K–$5.5K11 ads
  3. $2.8K–$4K8 ads
  4. $1.8K–$2.9K11 ads
  5. $1.5K–$2.5K10 ads
  6. Ben Carroll MPParty leader, Labor
    $800–$2.4K16 ads
  7. $400–$1.3K9 ads
  8. $300–$7985 ads
  9. $200–$1.5K13 ads
  10. Paul Hamer MPMP, Labor
    $200–$8997 ads
  11. Gabrielle Williams MPParty leader, Labor
    $100–$8998 ads
  12. under $7007 ads
  13. under $3003 ads

The biggest Labor ads

Started in the last 30 days, ranked by spend.

Every Victorian ad